We use metrics to monitor rankings, detect an issue, or measure the health of a website. Websites do not always leverage the same set of metrics, though. Each website has its own unique metrics that serve as a benchmark for SEO strategies.
It is a common situation among SEO specialists that have a hard time figuring out what causes your ranking problems or predicting how their work will affect the site. The problem lies with how SEO specialists use the metrics they are familiar with, and neglect others, which causes them to implement outdated practices that can endanger your website’s performance
These are our six core metrics to provide you with an in-depth look at how our methodology works.
- Google uses over 200 metrics to rank websites.
- The algorithm is a filter that allows only the best and most relevant content to appear to users.
- Most SEO specialists use 1 to 2 dozen metrics to comb a website.
- Metrics work synchronously.
- No single metric can rank or penalize a website.
After dozens of experiments on hundreds of sites, a methodology was established that segmented the search metrics in to the 6 most essential groups.These six core metrics help our in-house experts define search parameters to provide partners with a seamless methodology.
SEO metrics help us provide a form of validation to our work and shows the growth opportunities that we can integrate into your website.
Each of our core metrics touch on ranking factors to help you better analyze your SEO strategies and make insightful, data-driven decisions. With this point of reference, you won’t be in dark about your SEO strategy and performance.